Summary
Climate change raises pressing questions regarding the environmental impact of food systems. Carbon footprinting could serve as a potential measure to guide climate-friendly food consumption in Bulgaria. This study explores the opportunities and challenges of using carbon footprinting to guide consumer behaviour and promote sustainable consumption. The study, based on a detailed analysis of policy guidelines, international standards (GHG Protocol, ISO 14067, LCA), and national socio-economic conditions, assesses the capacity of the Bulgarian food sector to implement transparent climate reporting. The results show that while European policies such as the Green Deal and the Farm to Fork Strategy provide a helpful context, Bulgaria struggles with limited consumer knowledge, insufficient data
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