Summary
To stay within global environmental boundaries, the food system requires significant changes. In this context, a tax on meat products is frequently proposed as a policy measure to stimulate a dietary shift away from meat products. Understanding public preferences for the design of such a tax may serve as a starting point for increasing its political feasibility. Our paper explores public preferences for meat tax attributes among inhabitants of the Netherlands, the most livestock-intensive country in Europe. Using a discrete choice experiment, we estimate relative preferences for the following tax design attributes: (i) use of tax revenues; (ii) products under taxation; and (iii) joint efforts by other countries. Our results indicate that Dutch people significantly prefer a meat tax that ex
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