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Growing Health Webinar

From Soil to Human Health

An expert panel discussion on the science of nutrient-dense food production — and the framework that could transform the UK food system.

Event Took Place

What is the Growing Health webinar about?

Monday 30 March 2026
Online · Zoom

Our inaugural Growing Health webinar brought together farmers, researchers, nutritionists, and food system specialists to discuss the evidence connecting soil biology to human health — and what a measurement framework for nutrient-dense food could look like in practice.

The panel explored the key findings from the Growing Health white paper: why nutrient density varies up to 200-fold in the same crop type, what the evidence says about soil health and food quality, and how a verification framework could finally reward farmers who produce more nutritious food.

  • Why does antioxidant content vary 200-fold in the same crop?
  • The soil biology link: how microbial diversity drives mineral uptake
  • Diet-related disease: the £268bn problem no one is measuring
  • Building a credible framework: what measurement and verification requires
  • Market signals: how nutrient density can command a price premium
  • The GroundUp Framework: seven points for transforming UK food quality

Recorded 30 March 2026 · Growing Health Webinar · Vitagri

Who are the expert panellists?

An interdisciplinary panel bringing together expertise in agronomy, human nutrition, food systems, and policy.

David Rose
David Rose
Chairman & Co-Founder · Nuffield Scholar

Founder of Vitagri and Nuffield Farming Scholar. David's research into the relationship between farming practice and food nutritional quality led directly to the Growing Health report and the GroundUp Framework.

Dr Hannah Fraser NSch
Dr Hannah Fraser NSch
Medical Doctor & Organic Farmer

A practising GP and organic farmer with a specialist interest in the role of diet — and specifically food nutritional quality — in health and disease prevention. Nuffield Farming Scholar. Hannah contributed to the human health evidence synthesis in the Growing Health report.

James Thompson
James Thompson
Environmental Scientist · FWAG

Environmental Scientist and white paper research lead at Vitagri, with expertise in land management, biodiversity, and the systematic evidence review underpinning the Growing Health white paper. James led the PRISMA-informed synthesis of 3,000+ peer-reviewed studies on soil health and nutritional quality, and brings deep knowledge of UK farming systems to the discussion.

Dr Lucy Williamson
Dr Lucy Williamson
Health Transformation Specialist

Health Transformation Specialist with expertise in the systemic connection between food quality, nutritional inadequacy, and preventable chronic disease burden. Contributing author, Growing Health white paper (2026). Dr Williamson examines how upstream improvements to food nutritional quality translate into measurable reductions in NHS and social care costs.

Dan Kittredge
Dan Kittredge
Bionutrient Institute · Founder & Executive Director

Founder and Executive Director of the Bionutrient Institute — the world's leading research organisation on the relationship between soil biology, farming practice, and food nutritional quality. Over a decade of field research encompassing 10,000+ farm samples across 25+ crop types, and the development of accessible near-infrared spectrometry tools for real-time nutritional testing. Dan brings the most comprehensive nutrient density dataset in existence to this panel.

Dr Tom Pearson
Dr Tom Pearson NSch
Dr Tom Pearson NSch — Farmer & GP

A regenerative arable farmer integrating livestock at Manor Farm, Cambridgeshire, and a practising GP with a specialist interest in public health and food systems. Nuffield Farming Scholar. Tom brings a rare dual perspective — clinical and agronomic — to the evidence connecting farming practice to health outcomes, and to the policy case for embedding nutritional quality in agricultural support.

Rob Ward
Rob Ward
CEO & Co-Founder

Lead architect of the GroundUp Framework, responsible for translating the evidence base into a practical 7-component system for measuring, verifying, and rewarding nutrient-dense production across UK farming systems.

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